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Oxford Street Team : Paul & Sam

So far, so good! We’re loving our brand new flagship store on London’s Oxford street. Have you been along for a visit yet? If not – check out this tour with our content creator Ashleigh. We decided to catch up with some of the new team to find out what it’s like to work in the UK’s premier shopping destination.



Paul is a manager in our Oxford Street store , he’ll be on hand to help you while you’re shopping with us and show you the latest arrivals from our top brands.

What do you think of the new store?
“The shop fit is amazing, I like how each brand has it’s dedicated area. It’s very unique."

What is your favourite brand?
“My favourite brand would be SoulCal, I appreciate the heritage and the laid back attitude. Also, Firetrap, as it’s an established brand with an iconic style and quality. "

What’s your wardrobe must have?
“It would have to be the SoulCal Polo, a great fit, quality and value as it’s currently in our 2 for £30 range."




Sam is one of our denim specialists – the perfect person to help you find the right pair of jeans. With the UK’s biggest selection of branded denim – it’s handy to have someone to show you around!

What do you think of the new store?
“The store looks great! My favourite area has to be Destination Denim. What I like best is the Diesel Roll as it adds shape – I appreciate attention to detail."

What is your favourite denim brand?
“Wrangler. Wrangler made the first 5 pocket denim jeans and I like the fit as they have a double stitch down the inside leg, unlike other brands which only have one – this allows for increased comfort."

Any wardrobe must-haves?
“A simple polo shirt from Hilfiger Denim."

Favourite footwear?
“Kickers for comfort. I have seen boots like Timberland on the catwalks and Kickers are a great on-trend alternative. They also kind of remind me of school!"



Head along to the new Oxford store to see what we’ve been up to – Like us on instagram to see photos of the latest arrivals from our brands and who’s been spotted wearing USC!